No shifting without sifting

Meet Jenny

Background

I’m Jenny, President and Partner at Accelity.

As a kid, those were words I never thought I would say. Princess, teacher, writer, event planner—these are how my career preferences progressed over time. And after I graduated from the University of Wisconsin—Madison (go Badgers!), I found myself in a sales job.

Let’s just say, it wasn’t my thing. Fortunately, it led me to understand where more of my skills & passions lie: marketing, and eventually, leadership.

That’s right around the time Accelity came into the picture; I started here in 2015, at that time a small team of three full-time employees. I think I’ve held 5-6 titles during my time here. Some might call that job hopping; I call that being a chameleon for the business. I aligned my growth with business needs… and I’d do it all over again.

In my time here I’ve been a leader, project manager, strategic marketing advisor, people manager, copywriter, head of HR, CRM & automation specialist, business owner, and much more. As the page title says, there is no shifting without sifting, meaning that true growth and change come when we dig deep and put in the work.

In taking on each role I’ve held, I learned what I was good at, where I could improve, what being a better leader looks like, and how I could make a positive impact and change for Accelity, our team and our clients.

And the greatest pleasure in all of those roles in the near decade of being here has been supporting our team—giving people fulfilling jobs and watching them create work I couldn’t imagine in my wildest dreams.

They say find a job you love and you’ll never work a day in your life. Well, they’re right.

Professional growth

How I got to where I am today

(Hint: I wore many hats and they didn’t all look cute on me)

  • I started at Accelity with a very entry level title. I came to Jackie with eight months of marketing experience and four years of sales experience in one of her target industries. I wasn't a marketing extraordinaire by any means.

    What I love to highlight in my early time here, however, is that Jackie saw potential in me right away. And after two months of being at Accelity, she—unprompted—gave me a raise and a title change. She saw my worth, and she rewarded it.

    That's hugely impactful as a young professional and a woman... and recognizing and rewarding talent is a core tenet I still stand by and do my best to uphold today.

  • Was I ready to be a manager when I transitioned into this title? Hmmm... haha. I think yes and no. I had the skills of a strong individual contributor, and I do have natural leadership tendencies, AND I had a lot to learn.

    Luckily Accelity invested in me and sent me to the Accelerate Institute for new managers/high-potential employees. From there, I started seeing a management style take shape and come through.

    I wasn't perfect, and yet I was able to support Accelity's growth and our small team to succeed.

    I also learned a TON about hiring at this time; we now adopt the mantra: hire slow, fire fast.

    As one of my former bosses used to say, all the learning I did in this role was like "drinking water from a firehose!"

  • This role was really a turning point role for me.

    It's during this role I learned my strengths: organization, empathy, business operations, management. I also learned my weaknesses: day-to-day internal marketing, big-picture thinking, giving and receiving feedback.

    That's quite a list to improve upon! And through some painful conversations and work, I did.

    Knowing those things and being receptive to the idea that I had an opportunity to improve and be a better version of me helped me to my next shift.

  • Some might call this role HR+. I'd call this role seeking, finding and caring for the heart of Accelity.

    I loved this role (and still do keep much of it within my responsibilities!). It gave me the opportunity to really connect with and understand our team.

    It's during this role that I also found my strategic business voice. I learned how to walk the line between the big picture and day-to-day and understand the impact each area of the business has on the greater whole.

    Doing the inner work of balancing vision with implementation set me up for great success to make my most recent shift.

  • If we were on a map, it would say, "We are here!"

    And on that map, it could show you all the places I've been. What an incredible and privileged journey I have had.

    The great gift I have been given is that I'm also the creator of my own map—each Accelity employee is. We are constantly sifting to understand what we enjoy, where we need help, and how we can fill in the gaps with great teammates along the way.

    As President at Accelity, I feel a profound responsibility to this team to help them all become cartographers of their careers.

    As a Partner/Co-Owner, I feel a strong responsibility to ensure they have the resources and support to make that possible.

    My journey may not be typical; it's been a pleasure nonetheless!

Media

  • Co-leading a business while staying in sync

    A great listen for anyone thinking about bringing on a business partner.

  • The risks and rewards of being open about your mental health at work

    How to address your own burnout and care for yourself at work.

  • Take charge of your professional development

    Ready to evolve into the next version of yourself?

Make the shift today.